BRAND & MARKETING

Building a brand – in Kenya, across Africa, or internationally – involves developing a story to engage the hearts and minds of staff, customers and shareholders. Like all good stories, brands need direction and structure. At Gong Kenya, we know that your brand includes a wealth of aspects and is not one single entity. We’ll sift through all of the elements that make up your corporate profile and assess how to add the most value. We’ll help you to develop a clear vision that can be easily translated across your organisation. We’ll help make your brand sing.

We can help if you need to:

• Create a stronger corporate or personal brand identity in Kenya, across Africa, or internationally
• Understand the perception of your brand in all your markets
• Negotiate partner and co-branding opportunities
• Develop and implement below and above the line marketing campaigns
• Target prospects or influencers in your sector
• Launch new products
• Drive customer numbers
• Break a high-profile story
• Network or reward customers
• Rebrand your company