
Local, Timely, Proven: How to make your story work for media across Africa
For innovators, entrepreneurs and impact-led organisations working across African markets, effective media relations require more than a polished press release. It means understanding what journalists need, how newsrooms work and what makes a story useful to the readers they serve.

PR vs Newsroom: What Journalists Wish You Knew
In Kenya’s fast-moving media environment, journalists work to tight deadlines, juggle multiple assignments, and sift through dozens of pitches every day. Even a strong story can miss the mark if it reaches the wrong person, arrives at the wrong time, or lacks a compelling editorial angle.

What It Takes to Deliver Pan-African Photography and Video Projects
Most recently, for the Royal Academy of Engineering, we coordinated photography and video shoots across 11 countries to tell the stories of 16 entrepreneurs shortlisted for the Africa Prize for Engineering Innovation (2025 and 2026).

Gong appointed as media relations partner to support Grundfos SafeWater
Just as COP27 began in Egypt, the UN reported that the past eight years have been the warmest on record. Nowhere is this more evident than here in Africa. Kenya, Somalia and Ethiopia are entering their fifth year of successive droughts.

Innovate UK KTN appoints Gong to support flagship innovation projects in Kenya
Gong will be supporting the KTN Global Alliance Africa project in Kenya, a six-year project promoting strategic partnerships between Kenya, Nigeria, South Africa and the UK funded by UK Aid through Innovate UK (GCRF) and FCDO.

Renewable Energy in Africa: A Post-COP26 Outlook
African countries generate just two per cent of the world’s greenhouse gas emissions. Despite this, they find themselves on the frontlines of climate change, dealing with the effects of a rapidly warming world thanks to the other 98 per cent of global emissions.

Africa Net Zero Series: conversations with champions and challengers
African countries generate just two per cent of the world’s greenhouse gas emissions. Despite this, they find themselves on the frontlines of climate change, dealing with the effects of a rapidly warming world thanks to the other 98 per cent of global emissions.

Gong wins comms brief for EU funded Uganda Green Enterprise Finance Accelerator
Adelphi research, which runs the EU funded Uganda Green Enterprise Finance Accelerator (UGEFA) in collaboration with Finding XY, has selected Gong to lead communications for the next phase of its business support programme

Understanding the full value of rural electrification in sub-Saharan Africa
For rural communities in sub-Saharan Africa, the introduction of access to clean electricity has undoubtedly led to positive upticks in physical wellbeing. In this blog, we discuss why mental wellbeing aspects should also be considered to understand its full impact













